Research & Analysis

Whitepapers

In-depth research, data analysis, and strategic insights on reputation protection, fake review detection, and brand defense.

The Negative Impact of Fake Google Business Profiles on Legitimate U.S. Businesses

The Negative Impact of Fake Google Business Profiles on Legitimate U.S. Businesses

Local businesses face an invisible competitor hiding in plain sight: fake Google Business Profiles that steal customers before they even know what happened. This report examines how fraudulent listings and rank-and-rent schemes siphon away leads from legitimate companies, revealing the widespread financial losses and competitive disadvantages that honest businesses struggle to overcome.

The Hidden Cost of False Claims: How Low-Quality Dropshippers Harm Legitimate Brands

The Hidden Cost of False Claims: How Low-Quality Dropshippers Harm Legitimate Brands

This comprehensive report examines how deceptive dropshipping businesses damage honest brands through false advertising and misleading claims. Drawing from recent research and real-world examples, it reveals the staggering financial impact of fake products and dishonest marketing tactics on legitimate businesses.

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